WNBA champion Natasha Cloud is the first female basketball player to sign with Converse, and the brand is hopefully starting a trend in athlete endorsements.
Sports Business
5 Questions For Broadcasting Legend Lesley Visser
Lesley Visser is a sportscaster who has broken all the barriers and has a career defined by firsts.
Christy Hedgpeth Of The WNBA Works Hard To Grow The Game
Athletes are always chugging water, sport drinks and energy drinks. Many don’t consider when it is the appropriate time to drink them.
These Sports Marketers Are Making A Difference During The Pandemic
You usually see these icon brands flash across your screen during live sport. During this unprecedented time, they are using their resources for good.
Takeaways From Women’s Sports Foundation’s Study: Keeping Girls in the Game
The Women’s Sports Foundation (WSF) commissioned a national survey called Keeping Girls in the Game: Factors that Influence Sports Participation.
The Sports World Honors Front Line Workers With #TheRealHeroes Project
The world of sports is coming together to recognize and pay tribute to #TheRealHeroes fighting on the frontlines during the global pandemic.
Women In Sports Broadcasting
They are some of best the sports reporters in the game. They are role models who help a new generation get in front of the camera.
CLIF BAR’s Packaging Will Feature Sportswomen For First Time
In 2020, the company that helped close the pay gap for the USWNT will include six women on its packaging.
Jessica Mendoza Is Way Above Average On And Off The Field
She is a pioneer for women in sports broadcasting and she’s helping to pave the way for women in baseball.
Tennis Majors Lead The Way In Closing The Gender Pay Gap
While pay disparity is still a huge issue in sports, one sport is stepping forward and leading by example.
Powerful Women In Sports: Part 1
Women are changing the game in sports. Here are some of the trail blazers and role models that you should know.
Women Fighting For Equality In Sports
The fight for women’s equality in sports is an on-going and persistent uphill battle, but leagues are stepping up and fighting for equal pay.
Twitter Teams Up With Sports Leagues To Elevate Their Content Game
Laura Froelich of Twitter talks about the role sports content plays on their social media platform.
Renu Khator’s Philosophy For Life Is Simple, Yet Very Different
Renu Khator, president and chancellor of the University of Houston, is a huge sports fan and sits on the board of governors of the NCAA. She is determined to help the sports programs have a bright future.
Mina Kimes’ Journey From Bloomberg to ESPN
Since starting out as a business journalist, Mina Kimes has risen through the ranks to now host the ever popular ESPN Daily since 2019.
Brands Taking Stands
Some of the most iconic brands in the world are working to inspire women and girls to participate in sports and promote gender equality.
Women Athletic Directors
It may seem like the NCAA’s conferences are gender-equal, but they aren’t so much off the field in their university athletic departments.
Val Ackerman Leading The Way For Women In Sports
This former attorney and basketball star is paving the way in sports business as the commissioner of the Big East Conference.
Sports Industry Trying To Change The Face Of Its World
Many key players in the sports industry have stepped up to help advance diversity and equity within their workspaces.
Microsoft Executive Goes The Distance To Get Deals Done
Peggy Johnson has a big job in the tech industry but still finds the time to run marathons across the world.
The Progress And Pay Disparity Of Women In Sports Broadcasting
Sports broadcasters are a crucial part of every game; they provide commentary, analysis, and give the audience behind the scenes look as to what is going on. Whether they report from the sidelines, studio, or booth, sports would not be the same without them.
Hannah Gordon’s Passion For Football Leads To A Job With The NFL
A love of football helped Hannah Gordon land an important role with the San Francisco 49ers.
Companies Step Up To Promote Women In Sports
Several companies are investing in women and promoting the sports they play.
There Are No Obstacles Too Big For This Apple Exec To Destroy
A corporate attorney during the week, Amelia Boone turns into the most accomplished warrior on the weekends.
