Business
NWSL Player Partners With Nike To Make A More Accessible Cleat
NWSL player Carson Pickett, who was born without a left forearm, partnered with Nike to create an accessible adaptive soccer cleat.
Selling Out Isn’t A Bad Thing For Women’s Sports
Advertisements with female athletes not only inspire and excite the viewer, but they also help these athletes financially.
UNESCO Promotes Gender Equality In Sports And Sports Media
UNESCO, an organization founded on the premise of improving global health and wellness, is fighting for equal representation in sports. Check out ways they think you can help too!
The First WNBA Commissioner Was Made For The Job
WNBA Commissioner Cathy Engelbert has a strong basketball background which suits her perfectly for her role as the leader of the league.
NWSL Challenge Cup Leads To Historic Increase In Viewership
The Challenge Cup tournament brought in historic viewership numbers for the NWSL, thanks to broadcasting deals with CBS and Twitch.
Australia And New Zealand To Host The 2023 FIFA Women’s World Cup
Australia and New Zealand to host 2023 FIFA Women’s World Cup–what could this tournament mean for these countries and women’s soccer?
New York Giants Hire First Full-Time Female Scout In Team History
Hannah Burnett, a former captain for the UMass women’s lacrosse team, always wanted to work for the NFL. At 25 years old, her dream is already a reality.
Hockey Hall Of Famer Becomes First Female NHL Pro Scout
Cammi Granato, one of the most decorated players in the history of hockey, take her career to the front office for the NHL’s newest expansion team.
Natalie Portman Spearheads NWSL Expansion To Los Angeles
Natalie Portman is one of many star-studded owners to have a stake in the newly announced NWSL team, bound for Los Angeles.
5 Questions For Broadcasting Legend Lesley Visser
Lesley Visser is a sportscaster who has broken all the barriers and has a career defined by firsts.
This WNBA Star Is First Female Basketball Player To Sign With Converse
WNBA champion Natasha Cloud is the first female basketball player to sign with Converse, and the brand is hopefully starting a trend in athlete endorsements.
CBS Sports Director Forges Path For Women Behind The Camera
Suzanne Smith is a trailblazer in her field of sports television, and an inspiration for young girls seeking to break through the industry.
How Invicta FC Made A Home For Female Mixed Martial Artists
The first ever all-female mixed martial arts promotion Invicta FC helped provide stability for women’s mixed martial arts when its future was uncertain.
Christy Hedgpeth Of The WNBA Works Hard To Grow The Game
When Christy Hedgpeth was named COO of the WNBA in 2019, she was determined to find a way to help spur the growth of the game at the youth level.
NFL’s First Female CEO Continues To Make A Lasting Impact
From intern to CEO and beyond, Amy Trask is an inspiring leader showing women that they can hold powerful roles in male dominated spaces.
BreakingT Helps Capture Fans’ Favorite Moments In Women’s Sports
BreakingT has broken through in the sports merchandise game, helping bring awareness to women’s sports, while also providing fans with access to fun merch.
It’s Time Someone In The WNBA Gets A Shoe Deal
It’s been nearly a decade since a WNBA player has had their own shoe. Why is that? There is no better time than now to give an athlete their own signature line of shoes. Who should it be?
Companies Step Up To Promote Women In Sports
Several companies are investing in women and promoting the sports they play.
Marketing Executive Leans On Athletic Experience For Success
Frito-Lay vice president credits her experience as on the softball field for her success in the marketing world.
These Sports Marketers Are Making A Difference During The Pandemic
You usually see these icon brands flash across your screen during live sport. During this unprecedented time, they are using their resources for good.
Takeaways From Women’s Sports Foundation’s Study: Keeping Girls in the Game
The Women’s Sports Foundation (WSF) commissioned a national survey called Keeping Girls in the Game: Factors that Influence Sports Participation.
This Emmy Award Winner Paves The Way For Women In Sports Media
Andrea Kremer has become the role model she always dreamed of and has proved to young girls around the world that they belong in the world of sports.
Ally Love: From NBA Team Host To Peloton Instuctor
Ally Love is an image of versatility–model, TEDx speaker, certified health coach, host of the Brooklyn Nets, Peloton superstar, founder of fitness lifestyle brand, Love Squad– the list goes on. Check out her story for a bit of motivation!
The Sports World Honors Front Line Workers With #TheRealHeroes Project
The world of sports is coming together to recognize and pay tribute to #TheRealHeroes fighting on the frontlines during the global pandemic.
Women’s Sports Film Festival Centers Sports Stories Around Women And Girls
The Women Sports Film Festival has shared stories centered around women in girls in sports since 2016.
Los Angeles Rams Announce Apprenticeship To Increase Minority Representation In Scouting
A new scouting apprenticeship will help create more opportunities for women and Black, Indigenous, people of color in the NFL.
Women In Sports Broadcasting
They are some of best the sports reporters in the game. They are role models who help a new generation get in front of the camera.
CLIF BAR’s Packaging Will Feature Sportswomen For First Time
In 2020, the company that helped close the pay gap for the USWNT will include six women on its packaging.
Jessica Mendoza Is Way Above Average On And Off The Field
She is a pioneer for women in sports broadcasting and she’s helping to pave the way for women in baseball.
Tennis Majors Lead The Way In Closing The Gender Pay Gap
While pay disparity is still a huge issue in sports, one sport is stepping forward and leading by example.
Powerful Women In Sports: Part 1
Women are changing the game in sports. Here are some of the trail blazers and role models that you should know.
Women Fighting For Equality In Sports
The fight for women’s equality in sports is an on-going and persistent uphill battle, but leagues are stepping up and fighting for equal pay.
Twitter Teams Up With Sports Leagues To Elevate Their Content Game
Laura Froelich of Twitter talks about the role sports content plays on their social media platform.
Renu Khator’s Philosophy For Life Is Simple, Yet Very Different
Renu Khator, president and chancellor of the University of Houston, is a huge sports fan and sits on the board of governors of the NCAA. She is determined to help the sports programs have a bright future.
Mina Kimes’ Journey From Bloomberg to ESPN
Since starting out as a business journalist, Mina Kimes has risen through the ranks to now host the ever popular ESPN Daily since 2019.
Brands Taking Stands
Some of the most iconic brands in the world are working to inspire women and girls to participate in sports and promote gender equality.
Women Athletic Directors
It may seem like the NCAA’s conferences are gender-equal, but they aren’t so much off the field in their university athletic departments.
Val Ackerman Leading The Way For Women In Sports
This former attorney and basketball star is paving the way in sports business as the commissioner of the Big East Conference.
Sports Industry Trying To Change The Face Of Its World
Many key players in the sports industry have stepped up to help advance diversity and equity within their workspaces.
Microsoft Executive Goes The Distance To Get Deals Done
Peggy Johnson has a big job in the tech industry but still finds the time to run marathons across the world.
The Progress And Pay Disparity Of Women In Sports Broadcasting
Sports broadcasters are a crucial part of every game; they provide commentary, analysis, and give the audience behind the scenes look as to what is going on. Whether they report from the sidelines, studio, or booth, sports would not be the same without them.
Hannah Gordon’s Passion For Football Leads To A Job With The NFL
A love of football helped Hannah Gordon land an important role with the San Francisco 49ers.
There Are No Obstacles Too Big For This Apple Exec To Destroy
A corporate attorney during the week, Amelia Boone turns into the most accomplished warrior on the weekends.
